Having already established themselves as the world’s number one mascara powerhouse, Benefit are taking it up a notch this summer launching They’re Real in full colour!
From July, the cult classic They’re Real mascara (aka falsies in a tube!) will be available in two new colours – brown and electric blue. And now for the really exciting part, They’re Real push up gel liner has not one but four new additions – Brown, Green, Purple & Blue!
While some of the colours sound a little scary and the blue mascara wand looks even scarier, they are surprisingly easy to wear and come off very subtle. I’ve only ever used black liner so I was very excited and intrigued to play around with the colours at the weekend. I tried the blue liner and mascara first and absolutely loved it! It’s a really fun way to brighten up a natural look and make the eyes pop.
If you haven’t tried They’re Real push-up liner before, it’s essentially a gel in a pen and much easier to apply than your standard liquid liner. This coming from someone who is useless at eyeliner!! The flexi tip and smooth, creamy texture helps it glide on and it’s designed to fit your hand like a pen, giving you complete control. I’m still working on my application technique but as they say… practice makes perfect 🙂
I’m wearing the brown this week for a soft, daytime look and will be working my way through the rest of the collection soon!
The mascara will retail at €26 and the liner €25
Will you experiment when They’re Real in Full Colour hits counters?
Let us know in the comments below!